Hope everyone is enjoying their hot, humid, wet and smokey summer…I know I am (he says with a smirk). It’s been a tough one on any instruments that aren’t in climate-controlled environments, that’s for sure. It’s been a tough one on a lot of people as well. Here at Solo, we hope all our Solo family of friends and customers are staying safe and healthy, and we hope the same for their families. On that note, let’s start thinking about attending the second annual Customer Appreciation Day September 19th!
You know, there’s a thousand books out there written about how to achieve a successful business. How to identify a market, how to source products, how to negotiate to purchase those products, how to display and market them, advertising, how to hire staff, where to locate your business and so on and so on and so on. All these things are important and every business owner has to learn them either in school or in the trenches….in fact every business owner will also tell you exactly how much they learn through trial and error. Some will agree on things, others will not, but the one aspect of business; and the most important one, is the customer. Without the customer, there is no business…period.
How we target customers, how we get them interested, how we keep them coming back and how we keep them happy, is a major part of every business. We have a great team here at Solo Guitars who are dedicated to doing just those things. Do we get it right every time? Maybe not…. Do we make some mistakes? Yup, sure do. But what I can tell you is how hard everyone here at Solo works to make things work, to correct mistakes and to keep the issues to a minimum. On top of that, we are all committed to saying Thank You! We wouldn’t be here if it wasn’t for you.
So, you are all cordially invited to the world headquarters of Solo Guitars on September 19, 2026 between the hours of 10AM and 4PM for the second annual Customer Appreciation Day! There will be lots of staff on hand to chat with including myself, there will be special discounts, draws and featured products. There’s going to be food (and let me tell you how great the food was last year!!!) There is even a rumor that this years’ Customer Appreciation Day will have some free giveaways! All this to say thank you for being a new and/or loyal customer. Whether you’ve been here a hundred times or just once, or even if you are reading this on our website and have needed an excuse to drop in for an hour or two to look at the thousands of products we have on hand…welcome, we are looking forward to seeing you. We really do appreciate each and every one of you! So, if you find yourself anywhere but 20 Staffern Dr in Concord on September 19th this year, we will still like you, but how much more fun would it be to join all the Solo customers and staff at this years Customer Appreciation Day?
See you there!!!
